I were invited to design a poster for the ninth Soirée graphic exhibition which were an encounter with the north. The Soirée graphique encourages the dialogue between photography and graphic design. 28 photographers each present one piece of work, 31 graphic designers each deliver an interpretation of one of the photographs.
I got to interpret a photography of a snake so I started to do research about the snakes meaning in the nordic history, mainly I looked what the symbol of a snake stands for.
Especially since they are common on nordic stone carvings. In nordic history snakes were seen as a symbol for fertility and helped keep away rats from the house. Therefore, snake symbols are often found at old nordic stone carvings. Today snakes aren’t treated that well anymore by humans. Usually they’re frowned upon and end up as roadkills or shoes. The poster shows the contrast of what the animal used to be and what it is for us today.
The type in use is the EKTA Sans which has some characteristics of old runic lettering.