The nature of metals has fascinated mankind over the centuries, since these materials provided people with tools of unsurpassed properties both in war and in their preparation and processing. Gold and silver were known to man since the Stone Age. Lead and silver were fused from their ores as early as the fourth millennium before Christ and today metal has become a big part of our modern society.
How would we survive without metals today, it is everywhere. It is in your pocket, in our bodies and even in this publication. If the old hip-hop group Aphrodelics only knew how speaking their song title Rollin’ on chrome is for today’s modern society, because the world is literally rollin’ on chrome and other metals.
This printed matter is an homage to the material, its beauty and its functions.
The publication was created to be a part of the Book on the Fritz – Photo Book Exhibition. Therefore I created some metal letters for the books headers with the intentions to fake the experience of being bended metal photographed from above. To draw the connection between the letters and the photographies a bit further I chose to fram the letters and also to print them in blue, just as the photographies.
Reflective fascination was risograph printed at beast studio in an edition of forty.
Visual Identity for the furniture exhibition Together consisting of a logo, folder, business cards and a custom-made typeface.
Together has been exhibiting at Ventura Labrate in Milan, Italy and at Gallery A-venue in Gotheburg, Sweden.
The exhibition displays furnitures made by students from the academy of arts and crafts in Gothenburg (HDK).
As part of the identity I created a typeface called No(n)-Senese regular which is a typeface where the letter shapes are based from different kind of furnitures, such as tables, stools and benches seen from above. Together they create a letter, which goes hand in hand with the theme and name of the exhibition, Together.
Please contact me if you would like to use the typeface.
A new design for the classic book The Metamorphosis by Franz Kafka. The idea is to make the reader more aware and feel sympathy, both for Gregor Samsa and his family members in the strange situation that occurs in the beginning of the book when Gregor turns in to a vermin. It is both hard for Gregor being in the new body of his but also for the family members who relied on Gregors income from his work, something that he can't help them out with now that hes turned in to this vermin.
This is shown by having all the quotes from Gregor turned in ninety degrees from the story line and separate him a bit from the story. Which gives the reader an irritating moment when she/he is reading what Gregor are saying.
The grid of the book is based one the rectangle which can bee seen upon as the apartment where the whole story takes place.
Poster for Demolition Blues concert at Stall 6 in Zürich.
The poster is made through the analog technique of hand carved linoleum. A technique that breeds the same feeling as the sound of Deomlitions blues music. The design is also speaking about demolition through self-demolition, symbolized here by a cigaret. Its a choice to have a cigaret just as it is to put on a record or go to a concert. Demolition Blues have a very retro-psychedelic and mysterius sound, just as smoke or a heavy fog. You have no idea of what is hiding in there.
– Colors are for fruit salads
– Well, okay?
Conversation is a book about a conversation between two people, a teacher (person one) in graphic design and his student (person two).
When I heard about this conversation, I thought that this needs to be maid in to something, it’s too good to let it pass.
I find the conversation very amusing just as it is but knowledge about the context makes it even more interesting.
The exchange of words took place at an art school in Zürich in a situation where the student were working on a project, which is at this point, a working in progress. The teacher simple walks up to take a look at the work. The work is very colorful and the teachers reaction to this is “Colors are for fruit salads”, the students answer to that would have been “well, okay?”.
The whole conversation is visible from the outside of the book and the books anatomy is what makes it possible for you to read it. By holding the book whit the cover saying “Person one” up you can read the quote from person one by the edge of the papers. By turning the book upside down you can find the answer from person two and read the quote printed in the other direction. Just like a conversation between two persons standing face to face.
For me this conversation carries many layers, speaking a lot about the Swiss legacy and its tidy simplicity but also the hierarchy’s between a teacher and his student.
The number of layers probably nearly one hundred if you’re going to analyze it even deeper. Therefore the book got one hundred pages, one to represent each of every possible layer.
T–R–O(The Repetition is Obligatory) is an exploring project within the boundaries of animation and typography. All the animations are drawn in the classic stop motion way.
In this school project, we were supposed to make a poster on the theme “What inspires you”.
My inspirations are a wide range of things, but what most of them have in common is that I can find something in them that could be made to something new, something innovative. I believe that you should be able to see innovation in the inspiration just as you can see inspiration in the innovation.
School is for the moment a big source of inspiration, especially to hear all classmates thoughts and ideas at presentations. You get new perspectives on the same project that you yourself have been working on.
My poster is a poster for the presentation of our posters, I predicted that this presentation would not fail in being inspiring and it did not.
Summary of summaries is an alternative art catalog for the art museum Kunsthaus Zürichs art collection. The catalogue was made under the leading of the design studio OK-RM together with my fellow classmates at Zürich Hochschule Künste. Each student got to summarize one gallery room in 16 pages.
My contribution to the catalog was summarizing the 19th Century gallery containing works from Monet, Renoir, Van Gogh and others. The Main Focus show objects in the odd interior of the room that steals the attention from the art works. By treating the objects with the same respect that one usually treats art in a classic art catalog I wanted to show the real art works of the room; the interior.
The Autumn of 2014 I had the honor to design the diploma for the prestigeful award The Gothenburger of the year (Årets Göteborgare).The winner 2014 was Laleh Pourkarim, a musician who has done a lot of important things for the city of Gothenburg, especially for the youth community, but also for Sweden. Her music reaches a wide audience.
As a musician she creates tracks, Gothenburg is also known as the Swedish tram city where the citizens moves within the city on tracks. The illustration on the diploma is a sort of word game with tracks but is also showing the roughness of a working-class city where the iron beams can be seen as a symbol for the city.
The diploma is made to be used as a poster, the award is something to be proud of and should be something Laleh would like have on the wall.
The Diploma is silk-screen printed in one single edition.
Blocks is a team collaboration made together with Unni Toivola, Amanda Ek Barve, Tina Hjortmar and Märta Cassel.
The assignment that we got was to create a parlor game for at least two players.
Blocks was what we came up with, a game for two to four players. The rules are simple, each player get a set of blocks containing twelve different blocks. Then you place the playing cards in the middle of the participants and turn the top card from the deck of cards. Now
you have to keep calm and look at the combination of blocks at the picture and re-build it with your set of blocks. The fastest player to re-build the block combination gets the points that the playing card shows. Its sounds easier than it is, you really got to watch the patterns on the blocks so you don’t put the right one in the wrong place.
My part in the project was to design all of the print design including the illustrations on the packaging. Note that Unni Toivola design all the patterns. We tried to make the design playful so you could get the right feeling of the game by just looking at the package.
In this school assignment, we were suppose to choose a tree in Gothenburg’s botanical garden and then create a sign for that tree. The signs purpose was to tell something else then the usual signs you can see around in botanical gardens.
I choose to work on a sign for the botanical gardens Aibes nebrodensis (also known as Nebrodgran or Sicilian fur) just because its curvy bole caught my eyes and it popped out from the rest of the trees in the surrounding.
When I started my research about the Sicilian fur I found out that it was one of the most endangered furs in the world and it was only used for one thing and one thing only. Decoration, to beautify their surroundings. That was what my sign was going to be about. When I read this, I felt provoked, my thought is that what you found as decorative is much up to you as an observer. Every man and woman has their own personal opinion on what they think is decorative.
My signs encourages the observer to take a stand and think about if the tree fills its function or not. I also wanted to challenge the observer by making three different signs in where one only shows information, one with just some classic graphic design ornaments and one with both elements. I wanted the reader to reflect on what they found as decorative, not just in the woods but also in what they are reading. Does the ornament fill their function together with the text or is the text just unnecessary?
The autumn of 2013 we had a paper workshop in Gothenburg, which I created the posters for. For the event I wanted to make a font that could be used for the posters, some kind of font that could express the function and the playfulness in paper and what is possible with it. I started to fold and play with paper models to see the possibilities in the material. Paper pop-up became a playful header font that reflected the feeling of the workshop.
Dice is a publication where I have examined the chance; can you get a significant content with the chance of a dice? I also wanted to examine if a significant content is important for something to be interesting.These are some reflections that I’ve had in mind when creating this publication.
The main reason for creating Dice was to get a closer look at what poetry really is and if it’s possible to create something that could remind of poetry with help of chance. The format of a folder was an important part of Dice, I didn’t want it to look like the everyday poetry book and I felt that a folder was more accessible than the usually small and exclusive poetry book.
The book that I’ve chosen to randomize the content from is Frans Kafka’s The Metamorphosis. I sought after the possibility for people to track the words back to the book and experience the words transformation. The Metamorphosis is a book that many people got in their bookshelf and it is easy to find at the antiquarian.
I also wanted to examine alternative layouts and to let the reader find his own way trough the text, not necessarily from the left to the right.
T E X T is a Gothenburg based risograph printed zine that was created in February 2014 by Carl Martinsson. The content is both text and illustrations; each number got its own theme.
For the second issue Carl asked me whether if I would like to make an illustration for one of the text’s and so I did. Since then I have been working with illustrations for the zine.
First picture shows the illustration from the second issue with the theme “to liv in the philosophic failure”.
Second picture shows the Illustration for the third number, the theme was "separation".
Third picture shows the Illustration for the fourth number on the theme "nature".
Fourth picture shows the Illustration for the fifth number of T E X T. This numbers theme was “taking the fight”